
Founded in 1996, ShareBuilder Corporation was a privately held internet company based in Bellevue, Washington. ShareBuilder is a provider of low-cost, easy to use, online investment products and tools that help people to build wealth over the long-term.
The ShareBuilder-branded product, and its wholly owned subsidiary ShareBuilder Securities Corporation, were launched in December 1999. Unlike traditional online investment services, ShareBuilder gives investors a unique and powerful way to invest in the stock market. In November, 2007, ING DIRECT USA, the nation's largest direct bank (part of Netherlands-based ING NYSE: ING) announced that it had completed its acquisition of ShareBuilder Corporation. The acquisition which is part of ING DIRECT's latest step toward meeting the financial needs of Main Street, USA, will add cost-effective, simple investment options to ING DIRECT's consumer product offerings, which currently include online savings and checking accounts, CDs, Mutual Funds and mortgages.